Marketing focused UX/UI Design.
Hello, I'm Sergey, a UX/UI Designer with 15 years of marketing experience. I specialize in designing accessible and efficient interfaces, websites, and landing pages. Explore my skills and work further below.
Industry Knowledge
User Interface
User Experience
Prototyping
Wireframing
User Flows/ User Journey
Mockup
Marketing Strategy
Usability Testing
Analytics
A/B Testing
Tools & Technologies
Figma
Adobe Suite
WordPress
Webflow
Unbounce
Miro
Midjourney
Google Analytics
Microsoft Clarity
Experience
Digital Products including websites and landing pages for HealthCare Education Industry
Digital Products for the one of the World leader in Oil Industry
Digital Materials for the crypto project
Portfolio
GURNICK ACADEMY OF MEDICAL ARTS
Redesign of program pages for the medical academy website
Role: Designer, Researcher
When: Jan-Mar 2023
Project Goal: The objective of this UX/UI project is to revamp the Medical Academy Program Pages to enhance user experience, accessibility, aesthetics and as a main goal improve the conversion rate.
Project Outcome: The medical website's program pages underwent a successful redesign, resulting in a significant improvement in the conversion rate. The transformation led to an increase from a 2% conversion rate to an impressive 10%.
ONDO FINANCE
Designing Digital Products for a Crypto Project
Role: Ambassador, Designer
When: Feb 2022 - current time
Project Goal: Home Page Mockup
Project Outcome: Ondo is building the next generation of financial infrastructure to improve market efficiency, transparency, and accessibility.
AKVISAGE - MAKEUP ARTIST
Website for a Makeup Artist
Role: Ambassador, Designer
When: Oct 2023 - Nov 2023
Project Goal: Website Design
Project Outcome: Partnering with the highly skilled makeup artist, Alena, our UX/UI project aimed to enhance her online visibility. With extensive experience in the makeup industry, Alena desired a website overhaul to attract and grow her customer base. Our objective was to design a visually striking and user-friendly platform that not only highlighted Alena's artistic expertise but also attracted potential clients.
UPHOTO - Photographer website
🌐 WWW.UPHOTO.BY
Website for a Photographer
Role: Ambassador, Designer
When: Mar 2023 - current time
Project Goal: Home Page Mockup
Project Outcome: Yulia is a famous photographer. We dove into a project to spruce up her website and make it a customer magnet. Yulia's got a treasure trove of artistic projects, and we wanted her site to reflect that magic. Our goal was simple: create a website that not only flaunts Yulia's photography skills but also welcomes visitors with a friendly and easy-to-use vibe.
Get in touch
Sergey Kakhnovich © 2024
